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LWV League of Women Voters of California Education Fund
Smart Voter
Sonoma County, CA November 2, 2004 Election
Measure Q
Transient Occupancy Tax
City of Healdsburg

Majority Approval Required

3,674 / 71.7% Yes votes ...... 1,452 / 28.3% No votes

See Also: Index of all Measures

Results as of Nov 19 4:09pm, 100.0% of Precincts Reporting (9/9)
Information shown below: Impartial Analysis | Arguments |

Shall the City of Healdsburg be authorized to increase the existing hotel tax, paid by guests and collected by hotel operators, from the current rate of 10% of the room rate to amaximum of 12% of the room rate, with the revenue from said increase being placed in the City's general fund, approximately 95% of which is allocated to police and fire protection services in the current budget year?

Impartial Analysis from the City Attorney
Transient Occupancy Tax ("TOT") is a tax that is imposed on the privilege of using overnight lodging facilities, such as hotels, motels and "bed and breakfast" businesses, and is frequently referred to as a "hotel tax" or "bed tax." The current TOT rate in Healdsburg is ten percent (10%) of the room rental rate. The City Council of the City of Healdsburg ("City Council") has directed that a measure be placed on the November 2, 2004, ballot requesting voter approval for Measure Q, which, if approved, will authorize the City Council to increase the rate of TOT up to a maximum of twelve percent (12%) of the room rate for transient occupancy.

If Measure Q is approved, the City Council will be authorized to increase the TOT rate up to a maximum rate of twelve percent (12%). However, no increase in TOT shall be authorized, imposed or collected prior to July 1, 2005. Before increasing the rate of TOT to be imposed after July 1, 2005, the City Council shall make a determination, through the City's annual budget review process, that additional general fund revenues are needed to maintain city services, including police and fire protection services, at Fiscal Year 2004-2005 service levels.

In 2002, the voters of the City of Healdsburg ratified the City's current TOT rate of ten percent (10%) and designated the use of TOT proceeds generated at this rate to be used specifically for designated community services purposes. If Measure Q is approved and an increase in the rate of TOT is subsequently imposed by the City Council, the first ten percent (10%) of any TOT shall continue to be used for those previously designated purposes. Any amount of TOT that is generated as a result of a rate greater than ten percent (10%) will be used for general fund purposes, including police and fire protection services. Because the proceeds from any increase in the TOT rate will be used for general fund purposes, this Measure will become effective if approved by a majority of the electorate.

The Ordinance that authorizes the City Council to increase TOT from ten percent (10%) up to a maximum rate of twelve percent (12%) includes certain other administrative provisions and information relating to TOT. A copy of the Ordinance is available for review at Healdsburg City Hall, 401 Grove Street, Healdsburg. A copy of the Ordinance can be requested by calling the City Clerk at (707) 431-3317.

Measure Q requires a majority affirmative vote for approval.

s/ Michael Gogna, City Attorney
City of Healdsburg

 
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Arguments For Measure Q
Public safety is the number one priority for all cities and Healdsburg is no exception. Fire and police response must be immediate and effective, but with the recent state funding grabs it is getting harder and harder to maintain these vital services.

Measure Q will increase the amount of tax that tourists and visitors pay for overnight stays here in Healdsburg, and will generate an additional $150,000 to $200,000 for public safety. These funds are crucial to restore staffing levels and training budgets at both the police and fire departments.

If you have any questions, please don't hesitate to contact any of us. Thank you for your consideration.

s/ Lisa Schaffner

s/ Jason Liles

s/ Jody Wilson

s/ Richard G. Norgrove

(No arguments against Measure Q were submitted)


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Created: December 15, 2004 13:38 PST
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